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Apple's WWDC 2015

What to Expect at Apple's WWDC 2015



In June, Apple is set to hold its 26th annual Worldwide Developers Conference, or WWDC, in San Francisco. The conference—scheduled for June 8-12—has often involved some big updates to Apple software and hardware in the past. And with Apple's influence in the tech world only growing—amid the surging iPhone 6 and popular release of the Apple Watch, for instance—there is already plenty of anticipation about what Apple may have planned for WWDC.
It's still a bit early, but we've gathered up a few possible Apple (AAPL) announcements that are rumored for WWDC, including on Apple TV, iOS 9 and Beats Music.
Apple TVAn overhaul to the Apple TV is a probably few years overdue—and so some believe the company will likely show off an upgrade at WWDC, especially following the Apple TV price cut to $69. The timing also seems to make sense after the announcement in early March that HBO’s new streaming service, HBO Now, would be exclusive to Apple for $14.99 a month. BuzzFeed News reported that the new box may support third-party apps, voice control with Siri, and an Internet-TV service described by The Wall Street Journal. BuzzFeed also noted that the new device will likely include more basic home automation features, additional storage and a version of the Apple’s latest A8 mobile chip.
iOS 9
Some are suggesting that a debut of iOS 9 is a pretty sure thing for WWDC—particularly in light of the largely unpopular iOS 8. Just 79 percent of iOS users were running iOS 8 as of April 13, nearly seven months after its release. The adoption "has been slow as molasses compared to previous versions," Cult of Mac writes, adding that "we can reasonably expect to start seeing the first developer’s only previews of iOS 9 in a couple months."
Beats-based streaming service
Another rumor: Apple may announce a Beats-based music service at WWDC. The service is believed to cost $7.99 a month. Apple is also reportedly attempting to lure in big music artists like Florence and the Machine and Taylor Swift — who famously pulled her catalog from Spotify last year — to release exclusive tracks on its service. That could give Apple’s service a leg-up over Spotify.

What we do know

WWDC will feature more than 100 technical sessions presented by more than 1,000 Apple engineers, and hands-on labs to help developers with integrating new technologies and fine-tuning their apps. Developers will get the chance to receive “code-level assistance, insight into optimal development techniques and guidance on how they can make the most of iOS and OS X technologies in their apps.”
Meanwhile, the Apple Design Awards will showcase the best new iPhone, iPad, Apple Watch and Mac apps in the last year.
“We’ve got incredible new technologies for iOS and OS X to share with developers at WWDC and around the world, and can’t wait to see the next generation of apps they create,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing, in a press release.
And if you can’t make it to the conference, don’t worry: This year Apple is streaming more sessions than ever before on the WWDC website and the app, giving developers access to the info in real-time at the conference.

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